Model Agency Locarno
Model Agency Locarno – models for Lago Maggiore campaigns and film
THE GOOD STAFF is the model agency for Locarno when your production should bring together light, lake and film culture. We cast hotel and tourism campaigns on Lago Maggiore, lifestyle editorials, commercials and content around the Locarno Film Festival with native Italian-speaking models who work just as well in German and English. You usually receive a first selection of matching sedcards on the day you enquire.
Models in Locarno
Locarno is known as one of the sunniest places in Switzerland, which is exactly what photographers look for: soft light over Lago Maggiore, palm trees along the Lungolago, the arcades of Piazza Grande and mountains all around. The Locarno Film Festival and the PalaCinema have also created infrastructure for moving image that production companies use all year. Grand hotels in Ascona and Muralto, the Brissago Islands and the wild banks of the Valle Maggia widen the repertoire. THE GOOD STAFF provides models who look natural and premium in these settings.
Casting
What we cast for in Locarno
01
Commercial
Advertising campaigns and commercial productions focused on charisma, presence and professionalism.
02
High Fashion
Editorial, runway and lookbooks – faces with character for demanding fashion productions.
03
E-Commerce
Online shops and product shoots: clothing and products presented authentically and persuasively.
04
Beauty & Skincare
Flawless skin, expression and camera experience – ideal for close-ups and make-up looks.
05
Social Media
Reels, TikToks and user generated content – modern, relatable and on brand.
What are models booked for in Locarno?
Hotels and resorts between Muralto, Ascona and Brissago book models for website, wellness and wedding campaigns, and destination marketing for Lago Maggiore relies on couples, families and active travellers. Around the film festival, lookbooks, premiere-night content and social media series are produced for fashion and beauty partners. Production companies use Locarno and the Valle Maggia for commercials and short films, for which we provide performers for silent and speaking roles. Add swimwear and outdoor shoots by the lake as well as campaigns for Ticino wine and gastronomy.
Why you should plan your Locarno shoot with us
01
Golden-hour timing
We schedule call times around the sun and the season so your models are ready for golden hour on Lago Maggiore and no shoot day is wasted.
02
On-camera acting skills
For commercials and short films we provide models with acting experience who deliver dialogue in Italian, German or English with confidence and ease.
03
Stylish hotel campaigns
For luxury hotels we choose faces that convey elegance without posing – believable as guests of the house rather than interchangeable models.
Book models for a hotel campaign, festival content or commercial in Locarno
Send us your brief, moodboard, shoot window and planned usage. We curate a shortlist, organise castings on site or via self-tape and calculate fee and buyout transparently. For festival time in August we recommend placing options early. Contact: models@thegoodstaff.ch or +49 (0) 1590 401 1000.
Model booking
+49 (0) 1590 401 1000
models@thegoodstaff.ch
FAQ – Model Agency Locarno
Yes. For partner brands, lookbooks, social media series and premiere nights we provide models who are confident in front of audiences and press. As August books up fast, an early option pays off.
Yes. We specifically cast models with acting or presenting experience who can perform in Italian, German or English – ideal for commercials and short films around Locarno.
Piazza Grande, the Lungolago, Ascona, the Brissago Islands, the Valle Maggia and the Madonna del Sasso are especially popular. We plan models and time slots to suit each location.
It combines the day rate, the model's experience and usage rights by medium, territory and duration. Travel time to locations outside town is shown transparently in the quote.
Let's get in touch
